For Vega Brand Challenge 2019, my group and I were tasked with creating a campaign for the Willowton Group brand Sunfoil. I was lead Art director/Designer on this project.
"Sunfoil Always with you" was created and this is what it looked like.
Vega brand challenge, 2019
Origami Heart of the home
Sunfoil Always with you campaign visual
MoodBoard
Rebrand
Logo
Logo variations
Packaging
Mock up of New logo and packaging
Print
Recipe cards
Close up mock up of recipe cards
50 Year's with you recipe cards.
recipe cards cont.
Billboard
Mockup of Sunfoil "Always with you" billboard
Digital
Web banner
Social media mockup for various market locations.
SMS campaign (strategy, copy not done by me)
Radio copy (not done by me)
Community
South African Taxi with Funky pattern Sunfoil branding.
Mock up of Spaza shop in South Africa with The new Sunfoil packaging.
Origami
Meet the team behind the concept and strategy and our agency ID